The True Cost Of Design “Why is design so expensive?” This is a question we get asked a lot by our clients. The truth is — not all designs are made equal, and it shows. Have you ever encountered a website or mobile application that looks pretty, but frustrates you after the first few uses? […]

This article is written by Calixto Tay, Partner at Originally US. If you had ever put thought into launching your own app or startup, you would have come across a thousand and one articles on how user interface design is the pillar of any self-respecting startup. Unlike other articles like this, I am not going […]